Packaging design for the range of frozen products for La Sirena supermarkets. A great quantity of products of different categories that, thanks to the different layouts, allows the differentiation between them. In every range of products we apply a careful scenario where the Art Direction becomes a basic element. And we ended up creating an unique language for the frozen market, from one more basic and graphic for the Basic range, to a more sophisticated one for Premium and Ice Cream.
BASIC & PREMIUM
BRANDING | PACKAGING | ART DIRECTION
awards
Best Pack '06
Laus Awards '05
Art Directors NY '05
awards
Best Pack '06
Laus Awards '05
Art Directors NY '05
