Redesign of Cervezas San Miguel megabrand, brewing leader in Spain and with a strong presence in the international market.Our work and objective begins with a new stage of San Miguel, which wants to evolve the brand as much as its range of products.

The new design redeems the essence of the brand and its history since 1890, to reconnect with the consumers. 

The green color is reinvigorated, which is quickly associated with the logo and along with the restyling of the typography (without losing its character), Cervezas San Miguel becomes a more current brand.

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